[Asia Economy Reporter Dongwoo Lee] A social network service (SNS) account impersonating Samsung Electronics Vice Chairman Lee Jae-yong has appeared. Samsung Electronics is reportedly receiving reports about the impersonating account and is taking action.


As of the 31st, on the social network service Instagram, an account operator using Vice Chairman Lee's name and photos has posted various posts related to Samsung Electronics products and the Vice Chairman's activities.


The account operator wrote in the introduction, "The common good and prosperous life of humanity. The mission as a member of the human community. Korea and Samsung Electronics are together," and also linked to Samsung Electronics' official website.


On the day Vice Chairman Lee visited Hyundai Motor Group's Namyang Research Center and met with Senior Vice Chairman Chung Eui-sun on the 21st, the account operator posted a photo and a post titled "Visit to Hyundai Motor Namyang Research Center."


There is also a post saying, "This is the Samsung Electronics cafeteria. When people see me eating in the cafeteria, I am often misunderstood to be eating a 'special meal,' but I have no special meal. Although I am disappointed, I eat the same as the employees."


Some followers, seeing these posts, mistakenly thought it was the real Vice Chairman Lee and left comments saying "I support you." This account follows 48 accounts, including Samsung Electronics' official domestic and international accounts. It has about 1,800 followers.



Samsung Electronics has no SNS account for Vice Chairman Lee and is reportedly reviewing measures against the impersonating account.


This content was produced with the assistance of AI translation services.

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