Listening to Customer Voices... Heungkuk Life Insurance Launches 'TokTok Panel'

Composed of 15 members including branch managers and planners
Proposals planned for preventing unsafe sales and protecting consumers

[Asia Economy Reporter Ki Ha-young] Heungkuk Life Insurance announced on the 30th that it has launched the '1st Toktok Panel Group' to practice customer-centric management and strengthen financial consumer protection.

The inauguration ceremony held on the 29th at the Gwanghwamun headquarters was attended by CEO Cho Byung-ik, Consumer Protection Officer Oh Se-il, and the panel members, and was conducted while strictly adhering to preventive measures to prevent the spread of the novel coronavirus infection (COVID-19).

The newly selected 1st Toktok Panel Group consists of a total of 15 members, including branch managers, planners, sales support, and financial plaza staff working at customer contact points. They will listen closely to customers' voices on-site and derive various system improvement measures for consumer protection.

In the future, through regular meetings and mission executions, they will propose various ideas for consumer protection, such as improvements for electronic financial services and prevention of incomplete sales. The selected ideas will be reviewed for feasibility through the in-house Financial Consumer Protection Council and then reflected in actual policies.

CEO Cho Byung-ik said, "The Toktok Panel Group will be the channel that can grasp customer needs the fastest," and added, "I hope that various ideas from the Toktok Panel Group will serve as a stepping stone to take a step further toward realizing customer-centric management."

This content was produced with the assistance of AI translation services.