[Asia Economy Reporter Choi Saeng-hye] Ottogi announced on the 28th that it has renewed the package design of its flagship product, 'Jin Ramen,' and introduced it with a new look.
This renewal was carried out to convey the 'joy of flavor' that a bowl of Jin Ramen, enjoyed by everyone, provides through a new design. While preserving its unique identity, a fresh and sophisticated design was applied to create a renewed Jin Ramen. The spicy flavor uses red, and the mild flavor uses blue, making it easy for consumers to distinguish between the two tastes. The front of the package prominently features an appetizing sizzle image of Jin Ramen to maximize the desire to eat Jin Ramen.
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Jin Ramen is Ottogi's representative ramen product, which has maintained steady popularity for 32 years since its launch in 1988. The name Jin Ramen means a ramen with a 'rich' broth, and it has established itself as Korea's representative ramen loved by various age groups due to its rich broth flavor, chewy and soft noodles that do not easily become soggy, and the option to choose between mild and spicy flavors. Ottogi plans to accelerate the strengthening of the Jin Ramen brand along with this package renewal.
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