LGU+ Non-Face-to-Face Consultation Video Surpasses 1.08 Million Cumulative Views

Photo by LG Uplus

[Asia Economy Reporter Kim Heung-soon] LG Uplus announced on the 19th that the cumulative views of the 'Self-Solution Guide Videos,' launched last month in response to the rapidly increasing need for non-face-to-face customer consultations, have surpassed 1.08 million.

The Self-Solution Guide Videos are explanatory videos designed to allow customers to visually see and directly follow the usage instructions or troubleshooting methods for services that are difficult to understand through customer service representatives' explanations alone.

Looking at the views per video, videos related to Internet TV (IPTV) operation and settings recorded the highest views, such as "I want to watch only the TV channels I want" (339,347 views), "I want to turn on the TV and set-top box power with the U+tv remote control" (287,217 views), and "I want to quickly set up the U+tv Free2 after delivery" (60,600 views).

Other videos related to home Internet of Things (IoT) and smartphone usage, such as "I want to set motion sensor notifications" and "I want to send customer center request documents via iPhone," also recorded high view counts. Among the total 1,088,977 views of all videos, 44% (478,934 views) came from direct access to the official YouTube channel, which was the highest.

LG Uplus plans to expand the Self-Solution Guide Videos to over 100 titles by the end of this year while continuously monitoring customer responses. They also plan to develop an internal IT system that can automatically send customized video access links via mobile text messages to customers based on the type of inquiry. The Self-Solution Guide Videos can be viewed not only on YouTube but also on the homepage and the mobile customer center application.

Park Soo, Head of Customer Value Innovation at LG Uplus, said, "We will continue to closely monitor customer usage trends and enhance the utilization of the videos."

This content was produced with the assistance of AI translation services.