Land Rover Holds 2-Week Exhibition Event for 'Defender Classic Car' View original image


[Asia Economy Reporter Kiho Sung] Jaguar Land Rover Korea announced on the 17th that it will hold a 'Land Rover Defender Classic Car Exhibition Event' at Jaguar Land Rover showrooms over two weekends starting from the 18th, ahead of the official domestic launch of the All-New Defender.


The Land Rover Defender Classic Car Exhibition Event will be held sequentially at four showrooms: Jaguar Land Rover Dongdaemun showroom on the 18th, Seocho showroom on the 19th, Hannam showroom on the 25th, and Gangnam showroom on the 26th. Visitors can freely view the exhibition during showroom business hours.


At this event, a 1984 Land Rover Series 3 and a 2012 Defender 110 will be displayed to showcase the Defender's history spanning over 70 years. Additionally, a test drive event will be held where visitors can experience various premium Land Rover sport utility vehicles (SUVs).



The Defender, embodying 72 years of Land Rover history, has become a more perfected 21st-century icon and is set for its first official launch in Korea. The All-New Defender, emphasizing a unique silhouette, optimal proportions, and a robust interior structure, surpassed 300 pre-orders within just 10 days of its pre-contract period.


This content was produced with the assistance of AI translation services.

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