Peugeot Opens Pre-Orders for Two Electric Models: e-208 and e-2008 SUV

[Asia Economy Reporter Su-yeon Woo] French automaker Peugeot will begin pre-orders for two electric vehicle models, the 'New Peugeot e-208' and the 'New Peugeot e-2008 Sports Utility Vehicle (SUV),' starting from the 1st.

The Peugeot 208 and 2008 have led the compact hatchback and SUV markets, selling over 2.95 million units globally since their launch. Reborn as completely redesigned models after 7 and 6 years respectively, both now feature electrified powertrains and return as electric vehicle models.

The New Peugeot e-208 and e-2008 SUV are Peugeot's first pure electric vehicles in the Korean market. Peugeot plans to lead the popularization of imported electric vehicles in Korea by simultaneously introducing two electric vehicles that offer driving pleasure and stylish interior and exterior designs, as well as reasonable prices, which were previously unavailable in existing electric vehicles.

Both the New Peugeot e-208 and e-2008 SUV will be available in two trims: Allure and GT Line. The vehicle prices are expected to range from 41 million KRW to 46 million KRW for the New e-208 depending on the trim, and from 45 million KRW to 49 million KRW for the New e-2008 SUV. Final prices by trim will be disclosed on the launch day.

New Peugeot e-208 (left), New Peugeot e-2008 SUV (right)

Pre-orders will be conducted through Peugeot's official website, and the first 100 customers will receive a complimentary EV Connected Navigation system. The EV Connected Navigation supports useful features for electric vehicles, including searching for EV charging stations, real-time information on available charging spots, and current driving range based on battery status.

The exterior design of the New Peugeot e-208 SUV and e-2008 SUV is identical to their internal combustion engine versions, but they are differentiated by an electric vehicle-exclusive front grille that matches the body color, a Peugeot lion emblem exclusive to electric vehicles that appears green or blue depending on the viewing angle, and an electric vehicle-exclusive 'E Monogram' added to the C-pillar on the e-208 and the fender on the e-2008 SUV.

Additionally, advanced driver assistance systems (ADAS) beyond the segment have been extensively applied, including Active Safety Brake, Adaptive Cruise Control with Stop & Go, Lane Centering System, Auto High Beam Assist, and Active Blind Spot Monitoring System.

Both models are equipped with a 50kWh battery, delivering a maximum output of 136 horsepower and a maximum torque of 26.5 kg.m. The New e-208 can travel up to 340 km based on WLTP standards (244 km according to the Ministry of Environment standards) on a single full charge, while the New e-2008 SUV can travel up to 310 km based on WLTP standards (237 km according to the Ministry of Environment standards). Both models can charge approximately 80% of the battery in 30 minutes using a 100kW fast charger.

This content was produced with the assistance of AI translation services.