Kia Motors Launches 'Driving Digital Key' in Collaboration with AutoQ

[Asia Economy Reporter Suyeon Woo] Kia Motors announced on the 29th that it will launch 'The Driving APP KEY' in collaboration with its service partner AutoQ.

'The Driving APP KEY' is AutoQ's branded product that provides the same functions as a conventional car smart key but allows users to control door locking/unlocking and trunk opening via a smartphone app without carrying the smart key. It was developed by 'Tuneit,' a startup that began within Hyundai Kia Motors and spun off in 2019.

Kia applied 'The Driving APP KEY' so that vehicle owners who could not select a digital key as a vehicle option can use cars equipped with the same functions as a digital key. The applicable models include a total of nine: Seltos, Sorento, Sportage, Carnival, Mohave, K5, K7, Niro, and Ray. Customers who wish to purchase can visit AutoQ with their car smart key.

To commemorate the launch of 'The Driving APP KEY,' AutoQ will sell the product at a 30% discounted price of 198,000 KRW until August 31. The AutoQ branches where purchases are possible can be checked on the Kia VIK app.

Kia Motors will hold an open innovation contest until the 5th of next month to discover new products for AutoQ's automotive aftermarket exclusive product 'Q Solution' to promote mutual growth with vehicle management product and service development companies or startups.

Participants can propose new products across all areas of vehicle management, and winning products will receive benefits such as designation as official AutoQ branded products and sales support. Companies or startups wishing to participate in the contest can apply on the event page within the Kia Red Members website.

A Kia Motors official said, "We will continue to release innovative technologies and products with excellent quality together with AutoQ to enhance customer satisfaction."

This content was produced with the assistance of AI translation services.