KB손해보험, Industry First to Introduce 'Mobile Notification Service'
KT Partnership, Mobile Notification Sent to All Customers of the Three Major Telecom Providers
[Asia Economy Reporter Ki Ha-young] KB Insurance announced on the 8th that it will introduce the 'Mobile Notification Service' for the first time in the insurance industry in partnership with KT to enhance customer notification services.
This service matches the insurance policyholder's information with the telecommunications company's latest mobile subscription information to send mobile notifications. It is characterized by minimizing the possibility of the notification being mistakenly delivered to others or lost.
The Mobile Notification Service is available not only to KT customers but also to SK Telecom and LG Uplus customers. Users only need to choose whether to consent to the service provision without installing a separate application (app). Information regarding document dispatch can receive distribution certification from the Korea Internet & Security Agency (KISA), giving it the same legal delivery effect as traditional registered mail. Accordingly, disputes over proof of notification delivery are also expected to decrease.
Starting next month, KB Insurance plans to send payment reminders and cancellation notices via the Mobile Notification Service to customers with automobile insurance. The company plans to expand the service thereafter. Through this, it aims to strengthen non-face-to-face financial services and contribute to environmental protection and reduction of social costs by reducing paper documents in line with KB Financial Group's ESG management policies.
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Seo Wan-woo, Executive Director of KB Insurance IT Headquarters, said, "We expect a revolutionary improvement in customer notification service quality through the introduction of the Mobile Notification Service in partnership with KT." He added, "We will continue to promote various collaborations and service developments to expand the financial digital ecosystem in areas such as artificial intelligence and big data."
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