Catch the Tteumsakkini Tribe... Healthy 'All-in-One Food' Popular Anytime, Anywhere View original image


[Asia Economy Reporter Lee Seon-ae] Recently, due to social distancing, flexible work hours, and other factors, opportunities for group meals have decreased, leading to an increase in the ‘Tseumsaekkini-jok’?people who eat individually at their own seats or enjoy light meals between the three main meals. These individuals flexibly use meal times in their busy daily lives, opting for brunch (a combination of breakfast and lunch) or dinner-lunch (a combination of lunch and dinner). In response to this trend, the food industry is introducing various ‘all-in-one foods’ that offer balanced nutrition, ranging from convenient meals using superfoods to portable nutritional foods.


According to industry sources on the 24th, Jeong Food, which produces and sells Original Soymilk Vegemil and plant-based health drinks, recently launched a new product called ‘Vegemil Crunchy Oat Soymilk,’ which combines the rich nutrition of the superfood oats with soymilk in one pack. Unlike existing convenient meal replacements that require adding soymilk, milk, or water to grain powder, this product adds roasted whole oats to protein-rich soymilk, allowing consumers to enjoy a savory taste, nutrition, the unique texture of oats, and a satisfying fullness all at once. It also contains dietary fiber that promotes bowel movement and digestion while providing satiety, aiding in dieting, beta-glucan that activates immune function, calcium, and vitamin D, making it healthy and easy to enjoy.


Yogurt, mainly consumed as a dessert or snack, now also comes in products that can simply replace meals. Dongwon F&B recently introduced three types of ‘Denmark Yogurt Salad,’ a meal replacement yogurt combined with salad. Each type includes green, yellow, or purple fruits and vegetables, containing the dietary fiber equivalent to one apple and 15 billion probiotic lactic acid bacteria per cup.


Binggrae also launched two types of ‘Yoplait Protein,’ the first high-protein yogurt in Korea with over 8% protein content. Compared to regular yogurt, it has about 40% less fat and contains more than 100 million lactic acid bacteria per 1ml, making it suitable for consumption before or after exercise or as a meal replacement.


Daesang Cheongjeongwon introduced three types of ‘Lightly Drinkable Konjac Porridge’ as convenient nutritional meals, responding to the increasing number of consumers seeking porridge. The three types?‘Pumpkin Porridge,’ ‘Sweet Potato Porridge,’ and ‘Oat Porridge’?each contain about 70 kcal per pack and include chewy konjac granules, offering a light yet filling meal with enjoyable texture. Additionally, the pouch packaging allows for room-temperature storage and easy portability, enabling consumption anytime and anywhere.


Ottogi also newly launched ‘Songi Mushroom Porridge’ and ‘Mushroom Bulgogi Porridge’ in its premium convenient meal line ‘OZ Kitchen Pouch Porridge.’ The products feature carefully selected high-quality rice, with the flavor of mushrooms and the texture of each rice grain vividly preserved. They can be conveniently heated in a microwave or boiling water before consumption.


Additionally, Orion released a new cereal product called ‘Oh! Granola Protein’ under its convenient meal replacement brand Market O Nature. When eaten with 250ml of milk, it provides 31% of the daily recommended protein intake. It also contains various nuts such as whole almonds and peanuts, along with sweet caramel, allowing consumers to enjoy both savory and sweet flavors simultaneously.



A Jeong Food representative stated, “With recent health concerns and social distancing trends, there is an increasing demand for versatile products that combine nutrition, convenience, and portability, as people adjust their meal times and frequency according to their personal circumstances. We plan to continue developing and launching various food and beverage products that cater to different ages and health conditions in line with the changing lifestyles of modern people.”


This content was produced with the assistance of AI translation services.

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