Woongjin Foods' Achim Haetsal and Chorok Maesil Ice Cream Surpass 1.8 Million Units Sold

[Asia Economy Reporter Lee Seon-ae] Woongjin Foods announced on the 13th that its Achim Haetsal and Chorok Maesil ice creams have surpassed 1.8 million units sold in just over 40 days.

In April, Woongjin Foods newly launched ice cream versions of its bestsellers and Korea’s representative rice beverage Achim Haetsal and plum beverage Chorok Maesil. The Achim Haetsal and Chorok Maesil ice creams gained great popularity among consumers for allowing them to enjoy the familiar and beloved flavors of the drinks in a new form.

The Achim Haetsal ice bar contains the original ingredients of Achim Haetsal, replicating the taste of the existing beverage, and includes glutinous rice cake inside, offering a chewy texture with a soft and sweet flavor. The Chorok Maesil ice bar features crunchy, refreshing ice granules that highlight the unique tangy flavor of Chorok Maesil. Both ice cream products are available nationwide at convenience stores, priced at 1,500 won each.

Park Ae-ri, team leader of Woongjin Foods’ frozen desserts division, said, “From the early stages of launch, the ice creams gained popularity by attracting the attention of fun consumers who voluntarily posted and shared product reviews, spreading joy and fun. With the hot summer approaching, we expect even stronger responses going forward.”

Meanwhile, Woongjin Foods’ Achim Haetsal and Chorok Maesil ice creams began sales at Taiwan’s 7-Eleven stores starting from the 4th. Depending on sales trends, Woongjin Foods plans to gradually expand overseas sales beginning with Taiwan.

This content was produced with the assistance of AI translation services.