[Spring, I Want to Go Out] AmorePacific's '10 Years of Research Complete' Three Scalp Strengthening Products

[Asia Economy Reporter Yujin Cho] Amorepacific has launched a new scalp skincare brand, Labo H. Focusing on the fact that scalp conditions vary according to lifestyle changes such as environmental shifts and irregular eating habits, the brand emphasizes the concept of "daily scalp skincare," featuring products that maintain the scalp's healthy balance even when washing hair the same way every day.

The first product introduced with the launch of Labo H is a probiotic shampoo for alleviating hair loss symptoms. It applies the discovery that fermented lactic acid bacteria extracts help strengthen the scalp barrier to scalp microbiome technology.

This substance was found in green tea after 10 years of extensive research by Amorepacific's experts in hair, skin, and microbiology. It helps strengthen the scalp's natural resilience rather than providing temporary improvement, enabling fundamental care.

The new Labo H product line includes three types of probiotic shampoos for hair loss symptom relief: scalp strengthening, scalp cooling, and sensitive derma, along with one type of "treatment scalp strengthening."

The scalp strengthening shampoo is a vegan-certified shampoo that contains no animal-derived ingredients or artificial fragrances, helping maintain a healthy scalp environment without burdening the scalp. The new products from the new scalp skincare brand Labo H will be available sequentially through online channels and drugstores, starting with Naver Smart Store.

This content was produced with the assistance of AI translation services.