Fila Surprises BTS US Fans with Blanket Gift Event

[Asia Economy Reporter Yujin Cho] On the morning of the 21st (local time), FILA announced on the 25th that it provided blankets to over 3,000 fans gathered near Rockefeller Plaza in New York to see BTS appear on NBC's Today Show.

This 'surprise event' was planned to celebrate the release of BTS's fourth full-length album and to actively support their activities. The blankets provided by FILA that day were the same as those distributed to the audience at the concert held at Jamsil Olympic Stadium last October.

A FILA representative stated, "To repay the passionate support of fans for FILA and BTS, we distributed blankets to fans at Rockefeller Plaza in New York, marking the beginning of the activities for the release of the fourth full-length album," adding, "We plan to continue doing our best for differentiated communication in the future."

This content was produced with the assistance of AI translation services.