Carbon Dioxide NO...LF at Corner Launches Eco-Friendly Collection

'Minimizing Carbon Dioxide Emissions in the Production Process' Applied Tweed Material

[Asia Economy Reporter Jo Yoo-jin] LF (CEO Oh Kyu-sik), a lifestyle culture company, announced on the 20th that its women's clothing brand At Corner will launch an 'Eco Collection' using eco-friendly materials for the 2020 spring/summer season.

As consumer tendencies considering environmental protection and animal welfare spread, the plan is to focus on releasing products using eco-friendly materials and eco leather (environmentally friendly leather) starting this season.

The first line of At Corner's Eco Collection is the 'Serenity Fit Denim,' which uses eco-friendly denim material, specifically Bossa denim from Turkey, well-known as a representative eco-friendly denim fabric in Europe.

Bossa denim fabric is used not only by premium European denim brands but also by leading global brands. It is produced using the most efficient methods that save water and natural gas during the process. Additionally, it strictly adheres to eco-friendly production procedures by using natural chemicals and dyes and utilizing yarn extracted from recycled PET bottles.

The eco leather line, practicing vegan fashion, reproduces the feel of genuine leather with a subtle gloss and soft surface, providing a lightweight wearing experience. In addition to the commonly used black color for leather items, it offers eco-friendly leather fashion in various colors and designs, including ivory and blue, suitable for the warm spring season.

Moreover, At Corner sources eco-friendly materials from Italy's Riversasa and created modern-sensibility women's suits through Andrea Teslsa, a renowned manufacturer with eco-friendly production patents. The tweed material used in these products undergoes an eco-friendly process that minimizes carbon dioxide emissions and is designed to be easily biodegradable, making it nature-friendly.

An LF At Corner representative said, “As interest in ethical consumption expands, more consumers are carefully considering the materials and manufacturing processes of products even when purchasing just one item. Reflecting these consumer needs, we plan to officially launch high-quality eco-friendly fashion products and develop At Corner's differentiated brand identity.”

Meanwhile, to commemorate the launch of the eco-friendly Eco Collection, At Corner is offering a 10% discount on new spring/summer season products at LF’s official online shopping mall, LF Mall, until the 29th, along with an additional 5% discount coupon and free exchange vouchers.

At Corner is also holding an event through its official Instagram account, giving away eco leather jackets and LF Mall mileage as prizes.

This content was produced with the assistance of AI translation services.