Soonplus Launches 3 Customized Serums for Different Skin Concerns View original image


[Asia Economy Reporter Yujin Cho] Amorepacific's derma skincare brand Soonplus has launched three high-active serums for blemishes, cica, and pores that reduce irritation while enhancing efficacy.


The blemish serum contains pure vitamin C along with 12% of seven multi-vitamin derivatives that help stabilize its absorption. It showed improvement in five major blemish factors (blemishes, clarity, skin texture, radiance, moisture) in just two weeks, and after six weeks, it improved melanin and skin tone, proving a total of seven effects. It has also passed dermatological, allergy, and self-sensitivity tests.


The cica serum is a low-irritation serum that contains madecassoside, excellent for skin protection, and hyaluronic acid, which helps provide moisture, focusing on caring for dry skin.


The pore serum contains RetinA peptide, developed with Amorepacific's technology, and allantoin, known for its soothing effects, to tightly manage rough pores and smooth the skin texture.


These three serums are available for purchase on Amorepacific Mall, Soonplus Naver Smart Store, Coupang, and more. To celebrate the launch, Amorepacific Mall is running a limited event offering a two-week supply of serum to customers who purchase the main product, the High Active Blemish Serum.



Soonplus is a professional derma skincare brand created for Asian women, collaborating with skin experts from Korea and across Asia to propose optimal skincare solutions addressing common skin concerns and causes among Asian women.


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing