Mercedes-Benz Korea Launches 'The New A-Class Sedan' Starting at 39.8 Million KRW

The new Mercedes-Benz A-Class Sedan (Photo by Benz Korea)

[Asia Economy Reporter Kim Ji-hee] Mercedes-Benz Korea officially launched the first sedan of the A-Class, 'The New Mercedes-Benz A-Class Sedan,' and the second-generation model of the CLA, 'The New Mercedes-Benz CLA Coupe Sedan,' on the 12th.

The A-Class sedan is a newly added sedan model to the lineup that was previously composed only of hatchbacks. With the launch of the A-Class sedan, Mercedes-Benz Korea has completed its premium sedan lineup ranging from the C-Class, E-Class, CLS to the S-Class.

Mark Raine, Vice President of Product & Marketing at Mercedes-Benz Korea, said, "The New A-Class Sedan and The New CLA Coupe Sedan present the next step for cars heading toward a digital future, featuring progressive and sporty exteriors, sophisticated interiors, as well as connectivity and intuitive digital functions."

The interior of the new Mercedes-Benz A-Class Sedan (Photo by Mercedes-Benz Korea)

The New A-Class Sedan combines stylish design with an engine that balances performance and efficiency, along with the latest infotainment system MBUX. The design emphasizes surfaces by reducing lines and steps, embodying Mercedes-Benz’s design motto of ‘sensual purity.’ The front features a low and long hood, a diamond radiator grille, and newly designed LED high-performance headlamps. The rear has taillights composed of two parts that emphasize the vehicle’s width, creating a clean impression. Compared to the existing hatchback model, the overall length has increased by 130mm to 4550mm, with a width and height of 1759mm and 1440mm, respectively.

The New A 220 Sedan and The New A 250 4MATIC Sedan are equipped with next-generation 4-cylinder gasoline engines. They deliver maximum outputs of 190 horsepower and 224 horsepower, and maximum torques of 30.6 kg·m and 35.7 kg·m, respectively. In Individual mode, the engine, transmission, and handling can be customized according to the driver’s preferences.

The New Mercedes-Benz CLA Coupe Sedan (Photo by Mercedes-Benz Korea)

The premium coupe sedan CLA harmonizes sports car proportions with the dynamic design of a 4-door coupe. The second-generation model emphasizes the coupe design further with a long and extended hood, power dome, and a rear license plate positioned lower. The interior is themed around ‘high-tech’ and ‘youthful avant-garde,’ with all elements including the steering wheel, center console, and seats designed accordingly. The standalone wide-screen display and large panoramic sunroof provide a spacious feel. Compared to the previous model, the front and rear tracks have been widened by 63mm and 57mm respectively, and the low center of gravity design offers a sporty driving experience.

The New CLA 250 4MATIC Coupe Sedan is equipped with a 2.0L 4-cylinder gasoline engine.

The prices for The New A 220 Sedan and The New A 250 4MATIC Sedan are set at 39.8 million KRW and 46.8 million KRW, including VAT. The New CLA 250 4MATIC Coupe Sedan is priced at 55.2 million KRW.

Meanwhile, Mercedes-Benz Korea has opened an online store called ‘Mercedes me Store,’ where various digital products usable in Mercedes-Benz vehicles can be purchased. Customers can buy various digital functions such as smartphone integration packages and navigation, and activate these features online without visiting a service center, enabling immediate use. The service is available to all Mercedes-Benz vehicle customers with MBUX-equipped models from 2019 onwards.

This content was produced with the assistance of AI translation services.