February 'Coupang Fashion Week' Opens... Up to 90% Discount
[Asia Economy Reporter Moon Hyewon] Coupang announced on the 5th that it will hold a 'Fashion Week' in February and offer promotions with discounts of up to 90%.
'Coupang Fashion Week' selects a new theme every first week of the month to propose fashion trends and discounted products. This month, it presents a variety of items for customers looking to purchase transitional season clothing ahead of spring. The style issues of the month include Mickey Mouse character apparel and accessories, diet training wear, and sneakers.
In the special exhibition, six popular brands' new spring arrivals and winter season-off products are offered at limited-time discounts of up to 90%. Until the 7th, customers can find special prices on selected brand products such as Topten, Samsonite Red, and Puma. Notably, fashion items purchased via Rocket Delivery, except for some product categories, can be exchanged or returned free of charge within 30 days after purchase.
Along with the limited-time discount section, there are also discount sections for the Hazzys brand and casual clothing running throughout the week. Additionally, the 'Coupang Fashion Week' page links to the 'Fashion Sale' page, which offers discount benefits and the lowest-priced fashion items, enhancing customer convenience.
Representative products include the lightweight and travel-friendly 'Samsonite Red Sling Bag' priced around 80,000 KRW on Coupang. The popular winter item 'Who.A.U Dumble Zip-up' is priced in the 40,000 KRW range, and the frequently sought-after spring item 'Hazzys Stripe Long Sleeve T-shirt' is in the 30,000 KRW range. The 'Puma Men's Seamless Drawers' are sold at around 7,000 KRW on Coupang.
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Tiffany Gonzalez, Senior Director at Coupang, said, "February reflects the needs of customers looking for winter clothing due to the cold snap and those seeking transitional season clothing ahead of spring, so we prepared themed sections accordingly." She added, "Fashion Week is a Coupang-exclusive special exhibition where customers can find frequently sought products and this month's popular style items all at once, providing a differentiated customer experience."
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