[2020 Asia Consumer Awards] LF Daks, 'The Epitome of Luxury'... Also Waves on Mobile Phones

[Asia Economy Reporter Yujin Cho] Launched in 1986, Daks Accessories has showcased handbags, wallets, and belts featuring the luxurious Daks check pattern. In 2006, the brand began introducing designs reinterpreted with a more modern sensibility, achieving a successful brand renewal that garnered positive responses even from younger generations.

Daks Accessories develops sophisticated new designs each season. Through sourcing both domestically and internationally, including local sourcing in Italy, the brand discovers unique materials to lead trends in the accessory market while offering consumers differentiated value.

First introduced in the second half of 2017, the Carline collection remains a best-selling item consistently loved by consumers. Characterized by diagonal lattice patterns, it features delicate techniques such as quilting, embossing, and punching to create a stylish aesthetic.

The collection is available in handbags, wallets, and phone cases. Additionally, the Misty Flower line, distinguished by flower charm decorations, and the Endel line, which highlights Daks’ handcrafted leather twist details for a luxurious look, are among various hit products that satisfy customers’ expectations.

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