Lotte Department Store Gwangju Launches Full-Scale Sale of Lunar New Year Gift Sets

[Asia Economy Honam Reporting Headquarters, Reporter Shin Dong-ho] Lotte Department Store Gwangju Branch has officially started the main sales of Lunar New Year gift sets about two weeks ahead of the holiday.

According to Lotte Department Store Gwangju Branch on the 7th, this Lunar New Year gift set includes a total of about 300 diverse products ranging from high-class premium sets to rare specialties from the famous Namdo region, local specialties, care food, agricultural products, seafood, health products, alcoholic beverages, and practical sets.

The local brand "Specialty Zone" is especially eye-catching.

Representative gift sets produced in this region include: from Naju, Jeollanam-do ▲ Gabo high-end furniture carved premium acacia honey 1.2kg priced at 59,200 KRW ▲ Gabo high-end furniture carved premium wildflower honey 1.2kg priced at 50,400 KRW ▲ pear set and Sejime melon (market price basis); from Jangheung ▲ Jeongnamjin Baekheuk comprehensive set priced at 140,000 KRW; from Yeonggwang ▲ Beopseongpo grilled yellow croaker set No.7 priced at 200,000 KRW; from Goheung ▲ pomegranate extract gold (ampoule) priced at 59,000 KRW; from Damyang ▲ homemade liquor kit gift set No.1 priced at 40,000 KRW ▲ Hangwa Nuri priced at 60,000 KRW ▲ Namdo Mihyang Anbokja Hangwa Boksaekdong priced at 38,000 KRW; from Wando ▲ live abalone set No.2 priced at 300,000 KRW, totaling over 50 types. Along with these, there are also traditional jang (fermented sauce) sets introduced by masters preserving the old traditional flavors of Namdo.

The jang introduced by the masters is made using domestically grown soybeans, fermented in the traditional way, and naturally aged.

The jang, which determines the taste of food, is sold as gochujang (red chili paste) and doenjang (soybean paste) sets, each 1kg priced at 50,000 KRW.

Additionally, as society ages, one-meal beverages for elderly people living alone have been prepared.

The one-meal beverages are care food products that conveniently supplement balanced nutrition, offered as New Care Active Set priced at 28,900 KRW and New Care Savory Aseptic Set priced at 22,400 KRW.

Park Byung-ik, Deputy Manager of Lotte Department Store Gwangju Branch, said, “This year’s Lunar New Year gift set trend is to support producers who have difficulty opening sales channels with local brand specialties that can create a win-win situation, and to prepare fresh and distinctive gift sets for consumers.” He added, “We are offering a wide variety from premium to practical gift sets.”

This content was produced with the assistance of AI translation services.