Promotion to President at Age 40... Chairman Kim Hoyoun's Second Son Joins Binggrae

Appointed President Following Haitai Ice Cream Merger After Serving as Executive Director

Kim Dongman, the second son of Binggrae Chairman Kim Hoyoun and former Executive Director of Haitai Ice Cream, has been appointed as President.

According to the food industry on May 18, Kim Dongman, formerly Executive Director at Haitai Ice Cream, recently joined the Binggrae organization and was appointed President. Earlier this January, Binggrae resolved to merge Haitai Ice Cream, in which it held a 100% stake, and completed all related procedures last month.

Yonhap News

Until now, Chairman Kim's eldest son, Kim Donghwan, served as President at Binggrae, while his second son, Kim Dongman, accumulated management experience at Haitai Ice Cream. With Binggrae’s absorption merger of Haitai Ice Cream, which it acquired in 2020, after five years and six months, the two brothers will now serve roles within the same company.

President Kim is expected to oversee overseas business at Binggrae going forward. With his appointment, there are now three presidents at Binggrae: President Park Junghwan, who has been a member of the board and held key positions since March 2016; President Kim Donghwan; and President Kim Dongman, all managing various business areas.

Born in 1987, President Kim graduated from both high school and university in the United States. After serving as an officer at the Air Force Education and Training Command in 2011, he joined eBay Korea and was in charge of marketing for Gmarket. President Kim also worked at 'Jetdae' (formerly KNL Logistics), a logistics company spun off from Binggrae, before joining Haitai Ice Cream at the beginning of 2023. Since then, he has served as Executive Director, overseeing overall management.

A Binggrae official stated, "He was appointed President as part of the process of merging Haitai Ice Cream into Binggrae."

This content was produced with the assistance of AI translation services.