KCC Silicon Expands Push into North American Cosmetics Market...Participates in "NYSCC Supplier's Day 2026"

Introducing High-Performance, Eco-Friendly Silicone Materials

KCC Silicon announced on the 18th that it will participate in "NYSCC Supplier's Day 2026," taking place in New York, USA, from May 19 to 20, as part of its efforts to target the North American cosmetics market.

Booth view of KCC Silicon (KCC Beauty) at NYSCC 2026, the largest cosmetics ingredient exhibition in North America in 2025. KCC Silicon

This event, hosted by the New York Society of Cosmetic Chemists (NYSCC), is the largest personal care ingredient exhibition in North America. It serves as a platform where global ingredient companies and industry experts share the latest ingredient technologies and market trends. By participating in the North American exhibition following those in China and Europe, KCC Silicon aims to further strengthen its position as a leading K-beauty silicone materials company in the global personal care market.

Silicone materials are considered key components that determine critical aspects of cosmetics such as spreadability, longevity, adhesion, and formulation stability. Recently, the North American cosmetics market has been rapidly shifting its focus toward clean beauty, sustainability, and premium formulation technology. As discussions around microplastic regulations expand and demand for eco-friendly ingredients increases, there is a growing interest in high-performance silicone materials that can simultaneously provide pleasant sensory experiences and formulation stability.

At this exhibition, KCC Silicon plans to showcase a lineup of silicone materials distinguished by their unique sensory qualities and functionalities. The company aims to enhance understanding of its products through various formulation demonstrations and technical consultations at its booth, while also seeking to expand its collaboration base through tailored technical meetings.

KCC Silicon will present a range of functional silicone material series designed to enhance the overall quality of cosmetics by improving sensory experience, longevity, and formulation stability. The main products include: ▲SeraSense, which enhances adhesion and longevity; ▲SeraSoft, specializing in soft skin adherence and stable formulation; ▲SeraSilk, delivering a lightweight and matte finish; and ▲SeraSnow, ideal for creating a cool and refreshing texture.

The flagship product, "SeraSense RBS 12," is a silicone film former featuring viscosity control technology. It offers a smooth initial application and forms a strong, uniform film after application, thereby improving the adhesion and longevity of sun care and color makeup products. SeraSilk PDA 90 is a microplastic-free powder gel blend that evenly disperses naturally derived silica powder, providing a matte feel and a smooth skin appearance. These materials are gaining attention as they meet the demands for eco-friendly formulations and sensorial user experiences.

KCC Silicon plans to expand its global customer-tailored solutions, leveraging a diverse portfolio of functional silicone materials that cater to a wide range of applications from skin care and sun care to color makeup.

A KCC Silicon representative commented, "This exhibition is an important opportunity to communicate directly with North American market customers and showcase the differentiated technological capabilities of KCC Silicon. We will proactively respond to market changes that demand both sustainability and high performance by providing customized solutions for local customers and expanding strategic partnerships."

This content was produced with the assistance of AI translation services.