Gangwon Tourism Foundation to Hold 'Find the Weekend Santa' at Soyisan, Cheorwon on June 20
A "Christmas in June" Experience at Soyisan Observatory in Cheorwon
Soyisan in Cheorwon Newly Selected as One of Gangwon's 20s Famous Mountains
Special Certification Event to Be Held on June 20
The Gangwon Tourism Foundation (CEO Choi Seonghyun, hereinafter referred to as "the Foundation") announced that it will hold "Find the Weekend Santa" on June 20 in the area around the Soyisan Observatory in Cheorwon, aiming to promote the Gangwon 20s Famous Mountains Challenge.
Gangwon's 20 Famous Mountains Find Santa on the Weekend Poster. Provided by Gangwon Tourism Foundation
View original image"Gangwon 20s Famous Mountains: Find the Weekend Santa" is a participatory hiking event launched by the Foundation in 2024 to promote mountain tourism. The event name carries a double meaning, combining "climbing a mountain" and "Santa Claus," and offers both the joy of hiking and unique experiences.
This event is designed to widely publicize the hidden famous mountains and tourism resources of Gangwon Special Self-Governing Province and to revitalize mountain tourism within the province. In particular, various on-site events and commemorative programs will be held so that participants can create special memories in nature.
The highlight of the event, the "Find the Santa" program, invites participants to search for Santa sculptures placed along the hiking trails, take photos with them, and then receive various gifts at the operation booth. This hands-on content is designed to enhance the enjoyment on-site for both families and Millennials & Gen Z participants.
The event venue, Soyisan Observatory, is a popular tourist destination known for its beautiful panoramic views of the Cheorwon plains, and it has recently attracted significant attention from both tourists and hikers. In 2026, it was selected for the first time as one of the "Gangwon 20s Famous Mountains," marking it as a new hiking hotspot.
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Choi Seonghyun, CEO of the Gangwon Tourism Foundation, stated, "Soyisan Observatory, newly selected as one of the 20s Famous Mountains, is a special place where you can enjoy the expansive scenery of Cheorwon. I hope many tourists will participate in various programs linked to the Gangwon 20s Famous Mountains Challenge and discover the hidden attractions of Gangwon."
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