Seoul International Travel Fair to Enhance Academic Cooperation as Kotpa and Korean Tourism Association Join Hands
Over 40 Countries and 400 Companies to Join at COEX in June
Collaboration for Long-term Stay Travel and Revitalization of Regional Tourism
On May 8, it was announced that Kotpa and the Korean Tourism Association signed a memorandum of understanding to promote the development of the tourism industry and strengthen academic and industrial cooperation.
COTFA and the Korean Tourism Association announced on the 8th that they have signed a memorandum of understanding to promote the development of the tourism industry and strengthen academic and industrial cooperation.
View original imageOn May 7, Kotpa and the Korean Tourism Association signed the agreement at Kyung Hee University, pledging to strengthen the competitiveness of the tourism industry and build a cooperative system between academia and industry, centered around the Seoul International Travel Fair.
This agreement was concluded in connection with the 41st Seoul International Travel Fair, which will be held from June 4 to June 7 at Hall C of COEX, Seoul. Both parties plan to establish a foundation for cooperation between the tourism industry and academia and to work together to build a sustainable model for tourism industry cooperation.
This year’s Seoul International Travel Fair will be held under the theme of “Sustainable Long-term Stay Travel.” The event will feature participation from approximately 40 countries, over 400 companies, and more than 500 booths, and will be operated as a marketplace-type international tourism fair where tourism products are sold and consumed.
The event will also offer programs aimed at revitalizing regional tourism and promoting tourism consumption, with a focus on long-term stay tourism, long-term travel content, and special travel packages.
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A Kotpa official stated, “This agreement marks a meaningful starting point for collaboration between the tourism industry and academia,” adding, “We will continue to expand various cooperative projects for the development of the tourism industry and the revitalization of regional tourism, centered around the Seoul International Travel Fair.”
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