Offering Diverse Options Through Lineup Expansion

Renault Korea's "Philante" is successfully continuing the strong sales performance set by the "Grand Koleos." Rather than competing against each other, these two models—which share the same chassis—are serving as differentiated options, strengthening Renault Korea's overall lineup as intended by the company's strategy.


Renault Philante. Renault Korea

Renault Philante. Renault Korea

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Renault Filante Open-all Panorama Screen. Renault Korea

Renault Filante Open-all Panorama Screen. Renault Korea

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According to industry sources on April 24, the mid-to-large crossover Philante sold 4,920 units since its launch last month. This far surpasses the record of 3,900 units sold by the Grand Koleos at its launch in September 2024.


The Philante is a flagship model that combines electrification technology with a premium sensibility. With dimensions of 4,915mm in length, 1,890mm in width, 1,635mm in height, and a wheelbase of 2,820mm, its low and wide design minimizes body roll during driving and enhances stability at high speeds. The addition of frequency-sensitive dampers provides a comfortable and luxurious ride quality. Although it is based on the same "CMA platform" as the Grand Koleos, the Philante boasts higher output and torque, resulting in superior driving performance.


Renault Grand Koleos. Renault Korea

Renault Grand Koleos. Renault Korea

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The Grand Koleos focuses on the traditional values of a sport utility vehicle (SUV). With a length of 4,780mm, a width of 1,880mm, a height of 1,680mm, and a wheelbase of 2,820mm, it offers ample space that makes it well-suited as a family car. Its active noise cancellation technology and high-strength body structure make it a practical and reliable choice for consumers who prioritize utility and safety.


For those who value sophisticated design, premium ride quality, and refined driving dynamics, the Philante is the recommended option; for those who prioritize stable driving, practicality, and family-oriented usage, the Grand Koleos is suggested. The industry expects these two models to serve as a starting point for Renault Korea's future lineup expansion. Renault Korea plans to launch a software-defined vehicle (SDV) next year and aims to produce and sell electric vehicles at its Busan plant by 2028.



A Renault Korea representative stated, "As consumer preferences and usage environments become more segmented, the market is shifting toward offering diverse solutions rather than a single answer. The synergy created by the Philante and Grand Koleos clearly demonstrates the direction of this change."


This content was produced with the assistance of AI translation services.

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