"Baby Shark" AI Interactive Exhibition Opens at DDP on June 18

Real-Time Interaction with Characters through Generative AI

The Pinkfong Company announced on April 15 that it will hold "Baby Shark Secret Invitation: Becoming Shark" at Exhibition Hall 2 of the DDP Museum in Dongdaemun Design Plaza, Seoul, on June 18.

This is an AI interactive exhibition utilizing the "Baby Shark" intellectual property (IP). Visitors can explore areas such as "Sharp Tooth Village," "Deep Sea," "Blue Hole," and "Starlight Coral Forest," and interact with the Baby Shark character in real time.

A representative from The Pinkfong Company explained, "Large language models (LLMs), speech recognition and synthesis (STT/TTS), and computer vision, among other generative AI technologies, have been applied so that the exhibition responds in real time to visitors' voices, facial expressions, and movements."

The exhibition will also showcase an AI music interaction where visitors can create their own 'Baby Shark Song.' It supports four languages: Korean, English, Chinese, and Japanese.

This exhibition is the result of the "2025 K-Content AI Innovation Leading Project" promoted by the Ministry of Culture, Sports and Tourism and the Korea Creative Content Agency. Centered around The Pinkfong Company, specialists such as Peoplely, SelectStar, Poja Labs, and Davero Art formed an AI content convergence consortium to participate in the project.

This content was produced with the assistance of AI translation services.