Baemin B Mart Launches Spring Hanwoo Mutual Growth Special Exhibition

Woowa Brothers, the operator of Baemin (Baedal Minjok), announced that starting April 15, it will be holding the “Spring Hanwoo (Korean Beef) Mutual Growth Special Exhibition” for one week as part of the 2026 Hanwoo Self-Help Fund Management Committee’s collaborative consumer promotion event.


The Hanwoo Self-Help Fund is conducting the “Hanwoo Mutual Growth Week” campaign by selecting both online and offline platforms as partners to promote Hanwoo consumption and foster co-prosperity between Hanwoo farmers and consumers. This year, Baemin B Mart was selected for this initiative for the first time and plans to hold a total of three Hanwoo discount events.

Baemin Offers Up to 57% Off on Various Hanwoo Cuts View original image

This special exhibition aims to provide tangible mutual growth by not only easing the burden on consumers’ grocery budgets during this period of high inflation, but also by revitalizing Hanwoo farms facing difficulties in securing sales channels and supporting stable income generation. Various Hanwoo cuts—including sirloin, striploin, tenderloin, and brisket—will be offered at discounts of up to 57% during the event.



Song Hoyoung, Head of B Mart Business at Woowa Brothers, said, “By participating in the 2026 Hanwoo Self-Help Fund Management Committee’s Hanwoo Mutual Growth Week, we are supporting the expansion of sales channels for Hanwoo farmers,” adding, “We will deliver high-quality Hanwoo to customers within 30 minutes at reasonable prices, providing them with a differentiated experience.”


This content was produced with the assistance of AI translation services.

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