Hanssem: "Don't Miss Out on Saem Festa Week 4 Benefits"
Lucky Draw, Time Special Price, and 1&1 Deal Promotions Planned
Hanssem announced on March 25 that the company will continue to offer a variety of benefits during the fourth week of its biggest shopping festival of the first half of the year, "Saem Festa," as the event enters its final stage.
According to Hanssem, an analysis of sales data from March 3 to March 8, since the start of Saem Festa, showed that the daily average sales in the wardrobe and storage categories on the online channel "Hanssem Mall" surged by 72% compared to the previous event. The study and children's room categories, which coincide with the new school term season, saw a growth rate of 82%.
In the offline "Rehaus" stores, the number of customers who consulted about kitchen, bath, and storage interior packages, as well as single renovation projects, increased by 24% compared to the previous event. The total contract amount for home furnishing furniture rose by 16%.
Hanssem plans to maintain this strong early momentum by offering various benefits during the fourth week of the event. Through the "Lucky Draw" promotion, which offers popular products every Friday for 99,000 won, the company will present the "With Ceramic 4-Person Dining Table Set" from March 20 to March 27, and the "Balance Volume Top Mattress" from March 27 to March 30.
Additionally, from March 23 to March 30, Hanssem will operate "Category Day" promotions, featuring "Wardrobe" specials on Mondays, Tuesdays, and Wednesdays, "Dining Table" deals on Thursdays, Fridays, and Saturdays, and an encore special for Hanssem's signature kids furniture line "Saem Kids" on the final days of the event, March 29 and 30.
Benefits are also available for customers considering interior renovation. The "1&1 Deal," which increases the benefits when purchasing two or more products, will include the "Kitchen & Bath Package" and the "Bath Double Package." The "Time Special Price" promotion will offer discounts on key renovation products such as the "Milan" and "Euro Kitchen," "Easy Bath," "Unit Wood Sliding Lattice Partition Door," as well as furniture including the "Hotel Bed Mono" and the "Emma Comfort Genuine Leather Sofa." In addition, the "Monday Double Deal" will feature the "Saem Bedding Pure Wardrobe Set" and the "Easy Bath 5 Ivory Mute" at the maximum discounted prices. Other promotional offerings such as "Saem Fest Special Price" and "Number One Popular Items" are also planned.
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A Hanssem representative stated, "We will continue to present differentiated products and benefits that meet the needs of customers looking to transform their living spaces, thereby leading the vibrancy of the furniture and interior market throughout the remainder of the event period."
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