Innocean Selected as First Korean Firm on Prestigious U.S. Advertising ‘A-List Top 10’
Creative and Business Performance Recognized... Strengthening Position in the Global Advertising Industry
Super Bowl and Cannes Lions Achievements Continue, U.S. Revenue Grows to $460 Million
Innocean has been selected as one of the “Top 10 Outstanding Marketing Companies” in the United States, the world’s largest advertising market.
On March 11, Innocean announced that it was named among the top 10 companies on the “2026 A-List” released by the global marketing media outlet Ad Age. This marks the first and only time for a Korean advertising company operating in the U.S. market to achieve this distinction.
The Ad Age A-List is a prestigious benchmark that comprehensively evaluates U.S. advertising and marketing agencies based on annual business performance, market influence, and creativity. Often referred to as the “Michelin Star” of the advertising world, the A-List is highly symbolic in the global industry as it assesses not only individual campaigns, but also the overall achievements of the company.
Innocean has been selected as one of the top 10 in the '2026 A-List' announced by Ad Age, the world's most prestigious marketing publication. (Front row, far right) Jeon Ilsu, Executive Vice President and Head of Global Business and North America Headquarters, along with the management team of Innocean's U.S. branch, are taking a commemorative photo by the beach. Innocean
View original imageInnocean was recognized for establishing a strong presence in the U.S. market through differentiated campaigns and brand experiences. In 2010, it became the first Korean advertising company to produce a Super Bowl commercial, and in 2016, Genesis’ “First Date” campaign ranked No. 1 in Super Bowl ad preference. Since then, Innocean has continued its global success, winning the Grand Prix at Cannes Lions for two consecutive years in 2025.
The company also maintained its growth trajectory from a business perspective. In 2025, revenue at its U.S. subsidiary rose 7.7% year-on-year to 460 million dollars (approximately 678.7 billion won), ranking second among advertising agencies in Southern California by revenue. By securing global clients such as Hyundai Motor, Kia, Genesis, and Hankook Tire, Innocean has established a stable foundation for growth.
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Jeongah Kim, CEO of Innocean, stated, “This achievement is the result of our combined strengths in creativity, business, and organizational competitiveness. We will further strengthen our global presence through differentiated ideas and integrated marketing capabilities.” Since its establishment in 2008, the U.S. subsidiary has set up bases in major cities and, through its subsidiaries D&G and Canvas Worldwide, offers integrated services ranging from ad production to media operations.
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