[2026 Asia Consumer Awards]
Grand Prize Winner: Amorepacific

Vitalbeauty, the inner beauty brand introduced by Amorepacific, is launching a new premium red ginseng ampoule called "Myeongjaksoo."


Myeongjaksoo is an entry-level red ginseng ampoule designed to boost vitality for the whole family, featuring a clear and clean taste. It is based on the formulation of Myeongjaksoo Gold, Vitalbeauty's signature product that has long been loved by middle-aged and older consumers. Since its launch in 2013, Myeongjaksoo Gold has achieved cumulative sales of 200 million bottles and a total sales amount exceeding 1 trillion won.


Clear and Clean Taste... Premium Red Ginseng Ampoule "Myeongjaksoo" View original image

Ginseng berry, the fruit of the ginseng plant, is a rare ingredient that can only be harvested for one week in July each year. It contains approximately ten times more ginsenoside Re than ginseng root. In particular, since the composition and content of ginsenosides in ginseng berries differ from those in the root, consuming both together allows for a diverse experience of ginsenosides, each with their own unique properties.


The product contains 200 mg of ginseng berry and a total of 10 mg of key red ginseng components (Rg1, Rb1, Rg3, Re). It also includes zinc, vitamin B2, B6, and niacin, which are essential for normal immune function, helping to support daily vitality and energy management. This liquid ampoule is smoothly flavored without additives, making it enjoyable even for consumers who find the bitterness of red ginseng overwhelming. It can be consumed once daily, either by drinking one ampoule directly or by mixing it with hot or cold water.


A Vitalbeauty representative stated, "We have launched this new masterpiece of red ginseng so that customers interested in red ginseng can consistently take care of their health." The representative added, "With Myeongjaksoo, which allows you to consume ginsenosides from both ginseng root and berry-components often missed with just red ginseng-young consumers can also enjoy a smooth and delicious experience."



Myeongjaksoo is available for purchase through Amoremall, and as of January 19, it is also available at the official Vitalbeauty brand store on Naver.


This content was produced with the assistance of AI translation services.

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