Saemaeul Geumgo Reshapes the Financial Landscape with “AI Strategy Department”
First AI Transformation Control Tower in Mutual Finance Sector
Accelerating Innovation in Community-Based Finance
Saemaeul Geumgo Central Association has established the industry’s first “AI Strategy Department” among mutual finance institutions, officially launching its drive for AI-based financial innovation. This move is seen as a strategic measure aimed at facilitating a structural transformation of community-based finance, going beyond simply improving internal work efficiency.
Through the creation of this new department, the association will pursue three key strategic objectives: establishing an AI Transformation (AX) system, strengthening productive financial competitiveness, and building an AI ecosystem. As the financial environment rapidly evolves, this is interpreted as a long-term investment to secure a leading position in the future financial market.
The AI Strategy Department will serve as the control tower for Saemaeul Geumgo’s AI innovation. It will build AI infrastructure and platforms, expand the adoption of AI-OCR-based document text recognition, establish a platform to support AI development and coding, and operate a chatbot for work instruction-based Q&A, thereby creating an organization-wide AI utilization ecosystem.
It is expected that not only will accuracy and productivity in work improve, but the overall operational efficiency of the financial institution will also see a dramatic enhancement.
In particular, Saemaeul Geumgo has made it clear that it intends to position AI technology as the core infrastructure for realizing “productive finance.”
The association plans to build financial models that deliver direct value to local communities, such as advancing financial services tailored to regional characteristics and improving accessibility for financially vulnerable groups.
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A representative from Saemaeul Geumgo Central Association stated, “By accelerating our AI transformation, we will significantly enhance customer-centric financial services and expand dedicated teams so that Saemaeul Geumgo can lead AI innovation in the mutual finance sector. We are committed to creating new financial value that our members and local communities can truly experience.”
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