Pocheon Hantan River Garden Festa Achieves 51% Increase in Visitors and 15.6 Billion Won Economic Impact

Pocheon Hantan River Garden Festa Performance Report Meeting Held
Discussion on Strengthening Festival Competitiveness for 2026

Pocheon City in Gyeonggi Province held the '2025 Pocheon Hantan River Garden Festa' performance report meeting on December 8 in the city administration conference room, where they discussed the achievements of this year's festival operations and the direction for 2026.

Pocheon City held the '2025 Pocheon Hantan River Garden Festa' performance report meeting on the 8th at the city administration conference room and is taking a commemorative photo afterward. Provided by Pocheon City

More than 50 people attended the report meeting, including the Mayor of Pocheon, representatives from related organizations, and local residents, sharing the progress of the festival and the results of the analysis on its impact on the local economy.

This year's Garden Festa focused on maximizing the influx of tourists and enhancing the competitiveness of the Pocheon tourism brand by strengthening connections with major Pocheon festivals such as the Hantan River World Drone Festival, the Korean Beef Festival, the Hantan River and Gwangneung Forest International Forum, and the Pocheon Pet Star.

Approximately 450,000 people visited this year's Garden Festa, marking a 51% increase in visitors compared to the previous year. As a result, non-tax revenues reached 1.7 billion won, a 39% increase year-on-year, and the direct economic effect was estimated at 15.6 billion won.

To further enhance the competitiveness of the Garden Festa in 2026, Pocheon City proposed measures to raise the festival's overall professionalism, including installing a gate that reflects regional identity, operating specialized gardening programs, expanding marketing based on character intellectual property (IP), improving garden creation and management, and running the river market.

A Pocheon City official stated, "This year's Hantan River Garden Festa was meaningful in demonstrating its potential as a new growth engine for Pocheon," adding, "In 2026, we will strengthen the substance of the festival and expand its content to develop it into a festival that offers an even more special experience for both citizens and tourists."

This content was produced with the assistance of AI translation services.