Nice Information Service's 'URL Hacking Protection' Surpasses 290,000 Subscribers in 11 Months Since Launch
"Weekly Phishing Inspection Report" to Be Added
Nice Information Service announced on December 4 that its personal security service, "URL Hacking Protection," surpassed 290,000 subscribers just 11 months after its launch.
This service, officially launched in January, is characterized by its expansion beyond simple identity verification to include personal information protection and management. The company explained that this service has established itself as a core feature of its Nice i-PIN application.
URL Hacking Protection operates by using a generative artificial intelligence (AI)-based comprehensive analysis engine to analyze URLs in real time and determine potential threats. The service recognizes the URL screen as a screenshot and analyzes its content.
It detects malicious links such as phishing and smishing at an early stage by cross-verifying with authoritative sources, including the Korea Internet & Security Agency (KISA) blacklist. When a threat is detected, the system is designed to immediately send a notification to the user's mobile phone, allowing for preemptive prevention of potential damage.
The service is provided as an additional feature within the Nice i-PIN app. It is structured to manage users' everyday security, from identity verification to personal security. Since its launch, approximately 25,000 to 30,000 new users have joined each month.
As part of service enhancement, Nice plans to add a "Weekly Phishing Inspection Report" feature later this month. The report will summarize each user's inspection history and allow them to compare their individual results with those of all members.
Additionally, through the Risk Info Message feature, the service will automatically check whether there are any URLs in the user's inspection history that match the top 100 most recently detected risk URLs and send notifications accordingly. This helps users independently monitor their security status, recognize risks through regular checks, and respond quickly.
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A Nice Information Service representative stated, "URL Hacking Protection is a service that protects users' mobile environments in real time, based on generative AI technology," and added, "We will continue to strengthen security across all aspects of daily life beyond identity verification, building a trust-based digital ecosystem."
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