[Today's New Products] Enjoy Hot "Miyeokgukbap" and "Sagolgomtangbap" with Cupbap
Ottogi Launches Cupbap "Miyeokgukbap" and "Sagolgomtangbap"
Features "Separate Soup and Rice Cooking Method" for Enhanced Flavor and Texture
Ottogi announced on November 3 that it has launched two new products in its signature instant meal "Cupbap" line: "Miyeokgukbap" (Seaweed Soup Rice) and "Sagolgomtangbap" (Beef Bone Soup Rice).
These new products are based on Ottogi's popular "Old-Fashioned Seaweed" and "Old-Fashioned Beef Bone Soup." They utilize Ottogi's unique "Separate Soup and Rice Cooking Method," in which the rice and soup are cooked separately. This allows the rice to retain its texture while letting consumers fully enjoy the authentic flavor of the broth until the last bite.
"Miyeokgukbap" features old-fashioned seaweed stir-fried in sesame oil and a rich beef bone broth, resulting in a savory and mild taste. "Sagolgomtangbap" boasts a deep and rich broth made from 100% beef bones, complemented by the fragrant aroma of green onions for a hearty flavor.
Ottogi expects these new products to be especially popular among students and office workers looking for a convenient yet satisfying meal. The new items are available through the official Ottogi online store, "Ottogimall," as well as various online and offline retail channels.
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An Ottogi representative stated, "Miyeokgukbap and Sagolgomtangbap are practical soup rice products that anyone can enjoy with ease. Moving forward, we will continue to introduce a variety of products tailored to consumer needs, upholding the 'Cupbap' brand value of delivering a warm meal anytime, anywhere."
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