Kwangdong Pharmaceutical Launches Three Types of Multi-Use Artificial Tears 'Itokcool Eye Drops'
Long-Lasting Moisturizing Effect with Main Ingredient Hypromellose
Options Available to Suit Consumer Preferences
Kwangdong Pharmaceutical announced on October 28 that it has launched three types of multi-use artificial tears, 'Itokcool Eye Drops' (Mild, Light, Cool).
The three types of Itokcool Eye Drops contain hypromellose as the main ingredient, which increases the viscosity of the artificial tears and prolongs the time the tears remain on the cornea, thereby providing longer-lasting relief from eye dryness. In addition, glucose is included to help relieve eye fatigue and enhance the nutritional supply needed for the eyes. Hyaluronic acid, known for its moisturizing properties, is also added as an ingredient.
Itokcool Eye Drops are available in three variations depending on the amount of L-menthol, allowing users to choose a product based on their preferences and eye condition. The 'Mild' version offers a gentle sensation, while the 'Light' and 'Cool' versions provide a refreshing feeling in increasing intensity.
The product is sold in 14ml units per case and is effective for relieving eye fatigue, supplementing tears (for dry eyes), discomfort when wearing hard or soft contact lenses, and blurred vision. The recommended dosage is 1 to 2 drops per use, 3 to 5 times a day. It is an over-the-counter medication available at pharmacies.
According to market research firm IQVIA, as of July this year, the domestic artificial tears market sold through pharmacies over the past year reached approximately 53.7 billion won, marking a 15% increase compared to the previous year and showing a continued upward trend.
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A Kwangdong Pharmaceutical representative stated, "As exposure to digital environments becomes a part of daily life, artificial tears are also becoming more segmented to meet individual needs and preferences," adding, "We expect this to be an excellent solution for modern people who frequently experience eye fatigue and dryness."
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