Every Saturday at the Gwanghallu Garden Commercial District

Namwon City in North Jeolla Province will operate the second half of the year’s “Wolgwang Pocha” every Saturday until the 25th at the Gwanghallu Garden commercial district.

On the 4th, about 5,000 spectators flocked to singer Kim Janghoon's stage, receiving great response. Provided by Namwon City

On the 4th, about 5,000 spectators flocked to singer Kim Janghoon's stage, receiving great response. Provided by Namwon City

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According to the city on the 13th, this event is designed as a stay-type nighttime tourism program that combines “local artist performances,” “citizen participation programs (Lucky 95 Karaoke),” and an “emotional food zone.”


In the first half of this year, Wolgwang Pocha established itself as Namwon’s leading nighttime tourism brand, attracting about 234,000 visitors during the Chunhyang Festival period (April 30 to May 6) and on weekends in May and June.


During the Chunhyang Festival, approximately 170,000 people visited, with 67 teams of local artists participating in various performances such as music, Korean traditional music, and dance. On subsequent weekends, popular singers including Lim Changjung, Jung Dongha, Park Kiyoung, Hyun Jinyoung & Lee Jaeyoung, and Choi Jaehun performed on stage, drawing about 65,000 spectators.


A satisfaction survey showed that 95% of visitors expressed their intention to revisit, and 53% were confirmed to be from outside North Jeolla Province, demonstrating both the potential for expansion of Namwon’s nighttime tourism program and its growth as a stay-type tourist destination.


This fall, Wolgwang Pocha will be upgraded under the theme “Emotional Pocha Street Under the Moonlight,” featuring a variety of programs that blend music, food, and visitor participation.


The event will feature a premium stage with local artists, cultural and arts clubs, and invited singers. The citizen participation program, “Lucky 95 Karaoke,” will be held as an open stage where anyone can join, and participation fees will be donated to the community, such as for scholarships.


Additionally, the “Emotional Food Zone & Pocha Street,” which combines Namwon’s signature foods with pocha-style booths, will be operated to encourage visitors to stay longer and to help revitalize the local economy.


In particular, on the 4th, about 5,000 spectators gathered for singer Kim Janghoon's performance, receiving great applause. On the 11th, Park Mikyung and Kim Minseon performed, and on the 25th, performances by Park Hyekyung and The One are scheduled. From the 17th to the 19th, local cultural and arts clubs will participate, offering a stage for citizens to enjoy together.



A city official stated, “Wolgwang Pocha is evolving beyond a simple performance event into a stay-type tourism brand that lets people enjoy Namwon’s nights,” adding, “In the second half of the year, we will build on our earlier achievements to create an emotional festival unique to Namwon, combining performances, food, and experiences.”


This content was produced with the assistance of AI translation services.

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