Dunlop Sports Korea Launches XXIO Crew Featuring Real-World Lessons
The First Monthly Care-Type Membership in Korea’s Golf Industry
100% Golf Gift for XXIO 13 Buyers
On-Course Lessons with Male and Female Tour Professionals
Dunlop Sports Korea's XXIO Crew, the first care-type membership program launched in Korea this year, is gaining popularity. This membership, created by integrating the Ladies Crew and Men's Crew, is the first attempt to turn the concept of "one purchase, monthly care" into reality. It goes beyond simple benefits, providing monthly care for golfers' daily lives and play.
Anyone who owns a XXIO 13 driver or iron can enjoy the benefits prepared by XXIO free of charge. The program saw high competition, with 100 applicants in just one day. The pro-am round held last month at Anseong Golf Club Q was filled with golf enthusiasm. The 39 final participants teamed up with Korean male and female professionals to play 18 holes and receive real-time lessons. The brand covered all caddie fees, cart fees, and green fees. Interaction began with tee time networking before the event and continued with communication before and after the round. The pro-am rounds will continue every month until November.
On the 13th of every month, XXIO Crew offers members a variety of premium benefits. Highlights include precision swing diagnostics and one-point lessons at the Cheongdam Private Center, a drawing for golf gear worth 300,000 won, and women-only round programs. XXIO Crew delivers differentiated value by providing premium benefits closely tied to actual play, going beyond simple gifts.
The golf life package provided to all members includes an exclusive welcome gift, a 2 million won hole-in-one congratulatory bonus, free passes to partner practice ranges, and discount coupons for golf courses. These benefits offer direct support to golfers' daily lives.
Hot Picks Today
Taking Annual Leave and Adding "Strike" to Profiles, "It Feels Like Samsung Has Collapsed"... Unsettled Internal Atmosphere
- There Is a Distinct Age When Physical Abilities Decline Rapidly... From What Age Do Strength and Endurance Drop?
- "One Comment Could Lead to a Report": 86% of Elementary Teachers Feel Anxious; Half Consider Resignation or Career Change
- "After Vowing to Become No. 1 Globally, Sudden Policy Brake Puts Companies’ Massive Investments at Risk"
- On Teacher's Day, a Student's Gifted Cake Had to Be Cut into 32 Pieces... Why?
The XXIO Crew membership can be applied for through the official website without any separate joining fee. The XXIO 13 can be purchased at Dunlop Sports Korea's authorized dealers nationwide, the Cheongdam Private Center in Seoul, and the official Dunlop online mall.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
