Wadle Supplies AI Agent 'Zentu' to Agabang Mall

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On August 18, Wadle announced that it has signed a contract with Agabang & Company to supply the artificial intelligence (AI) agent 'Zentu' and will provide AI personalized recommendation services on Agabang Mall.

Wadle has signed a supply contract for the artificial intelligence (AI) agent 'Zentoo' with Agabang & Company and will provide AI personalized recommendation services on Agabang Mall. Wadle

Through this agreement, Zentu will analyze both the purchasing behavior and conversation data of visitors to Agabang Mall, and recommend products that comprehensively take into account the baby's developmental stage, the customer's lifestyle, purchase history, and parenting philosophy. This service aims to support purchasing decisions for customers who are unfamiliar with baby products, such as expectant mothers, as well as those considering gifts.

In particular, Zentu will assist customers with their purchasing process on Agabang Mall by offering features such as product suggestions tailored to gift budgets, personalized curation based on baby information entered in the chat window, accurate size guides for each baby age group, and multi-agent-based natural language consultation.

Cho Yongwon, CSO of Wadle, stated, "We aim to reduce the bounce rate and increase the conversion rate of the renewed online mall by providing a personalized shopping experience with a friendly conversational AI."

This content was produced with the assistance of AI translation services.