Korea Institute for Animal Products Quality Evaluation Achieves Highest Grade in Public Institution Customer Satisfaction for 6 Consecutive Years

The Livestock Products Quality Evaluation Institute announced on the 15th that it received an excellent rating for six consecutive years in the '2024 Public Institution Customer Satisfaction Survey.'

The Public Institution Customer Satisfaction Survey is an annual survey conducted under the supervision of the Ministry of Economy and Finance to improve the quality of services provided by public institutions. The survey targets citizens who have received services from these institutions.

Exterior view of the Korea Institute for Animal Products Quality Evaluation headquarters.

A representative from the Livestock Products Quality Evaluation Institute stated, "This result is due to continuous provision of customer-tailored services, improvement of customer convenience through digital transformation, attentive listening to public opinions, and active communication efforts. Among 182 public institutions, only three, including the Livestock Products Quality Evaluation Institute, the Korea Trade-Investment Promotion Agency, and the Korea Trade Insurance Corporation, were selected for the excellent rating for six consecutive years in this survey," he said.

The Institute achieved a 'Satisfaction (S)' rating in all evaluation categories, earning a total score of 95.5 points, which is 0.3 points higher than the previous year. This score significantly exceeds the overall public institution average of 87.9 points. Specifically, it received the highest score of 96.1 points in 'Social Responsibility.' 'Service Quality' and 'Overall Customer Satisfaction' scored 94.6 and 94.3 points, respectively.

Last year, the Institute provided various services to enhance customer satisfaction. Notable examples include ▲'Certification and Distribution Expansion of Low-Carbon Livestock Products' to support consumer value consumption ▲'Provision of Traceability Information QR Codes' to improve public access to livestock information ▲'Livestock Product Price Comparison Service (Yeogigoogi)' to alleviate consumers' shopping basket burdens ▲'Smart Livestock Dissemination Expansion' to solve issues in the livestock field, offering customized services tailored to different customer types.

Additionally, the Institute established and operated a 'Public Proposal Contest' to incorporate public opinions into services, actively collecting and improving public inconveniences by inspecting and enhancing customer service quality through the Voice of Customer (VOC) Council and Focus Group Interviews (FGI) by customer type.

Park Byung-hong, President of the Livestock Products Quality Evaluation Institute, said, "The reason the Institute has been able to receive the highest rating in the customer satisfaction survey for six consecutive years is thanks to the public's interest in domestic livestock products and the joint efforts of our staff and livestock workers at customer contact points. The Institute will continue to actively communicate with customers as a specialized livestock distribution institution and strive to maintain excellent customer service standards," he said.

This content was produced with the assistance of AI translation services.