The Pioneer of Red Ginseng Popularization, 'Jeonggwanjang Hongsamton'

Jeonggwanjang's Flagship 'Hongsamton'
Beloved for Over 30 Years with a Wide Range of Lineups

'Hongsamton' is the most beloved flagship product of Jeonggwanjang every holiday season. Hongsamton attracts popularity with a diverse lineup ranging from affordable prices that satisfy cost-effectiveness to premium products, all while maintaining a suitable volume and weight preferred for gifts.

Launched in 1993, Jeonggwanjang Hongsamton is a complex herbal brand that combines red ginseng concentrate with various medicinal herbs, making it easy for anyone to consume. It has led the popularization of red ginseng by receiving steady love for over 30 years. Especially as the number of modern people accumulating fatigue increases, after surpassing annual sales of 100 billion KRW in 2011, it has gained popularity as Jeonggwanjang's representative steady seller with 1 million sets sold annually. Over the past 10 years, cumulative sales have exceeded 1 trillion KRW, marking the second highest sales record after Jeonggwanjang ‘Hongsamjeong’.

In December last year, Hongsamton and 'Hongsamton Gold' were renewed and released with an upgraded smoother flavor. The patented 'BT (Better Taste) method' unique to KGC Ginseng Corporation was also applied, maintaining the red ginseng content while allowing the unique taste and aroma of red ginseng to be enjoyed more smoothly. The packaging was newly revamped with a 'modern herbal' design concept that reinterprets traditional prescriptions in a contemporary way.

Hongsamton Gold is a product that adds three precious mushrooms and ten traditional ingredients (secondary ingredients) to red ginseng concentrate, harmoniously blending the wisdom of ancestors passed down over a long time with Jeonggwanjang's sincerity to let you feel the rich energy of red ginseng. Hongsamton has a milder taste, allowing even those new to red ginseng to consume it without resistance.

This content was produced with the assistance of AI translation services.