- Biz Big Data Research Institute 2024 First Half Apartment Brand Reputation Survey Results
- Comprehensive 1st Place in Smart Sector with Consumer Needs and Practicality-Focused Lifestyle Technologies

Through big data analysis in 2024, the number one "smart apartment brand" was identified as "e-Pyeonhansesang." According to a consumer perception survey on changes in apartment living environments conducted by Biz Big Data Research Institute (Director Lee Won-ho) in the first half of the year, "e-Pyeonhansesang" received high praise across all data areas related to smart apartments. In the overall ranking, "e-Pyeonhansesang" took first place, followed by Hillstate, The Sharp, Prugio, and Xi.


This survey was conducted on 30 major apartment brands, and the top 20 brands are as follows.

ePyeonhansesang, Ranked No.1 Smart Apartment by Consumers for 4 Consecutive Years View original image

Biz Big Data Research Institute conducted the survey on smart apartment perceptions from six perspectives: lifestyle, clean, care, system, solution, and innovation. This approach considered the growing importance of customer utility in actual living environments beyond just infrastructure aspects related to smart apartments. According to the survey, as advanced technologies such as artificial intelligence and robotics spread throughout society, customer demand for smart technologies in apartment construction processes and real living environments is increasing. The scope of smart technology adoption reflecting lifestyles and caring for living environments is expected to continue expanding.

ePyeonhansesang, Ranked No.1 Smart Apartment by Consumers for 4 Consecutive Years View original image

By category, in "Smart Lifestyle," e-Pyeonhansesang, Hillstate, The Sharp, We’ve, and Prugio ranked highest; in "Smart Care," the order was e-Pyeonhansesang, Hillstate, Prugio, The Sharp, and Xi; and in "Smart Clean," e-Pyeonhansesang, Ulim, The Sharp, Prugio, and Hillstate led the rankings.


From an infrastructure perspective, in "Smart System," Hillstate, e-Pyeonhansesang, Prugio, The Sharp, and Xi ranked top; in "Smart Solution," e-Pyeonhansesang, Hillstate, Xi, The Sharp, and Seohee Starhills were highest; and in "Smart Innovation," e-Pyeonhansesang, The Sharp, Prugio, Hillstate, and Ulim ranked accordingly.


Biz Big Data Research Institute noted that the degree of linkage between smart technology and lifestyle is crucial to enhancing consumer utility. Companies should focus on how to apply lifestyle-integrated smart technologies to residential environments. They emphasized the need to provide solutions considering residents’ lifestyles not only in widely adopted access control but also in noise reduction, ventilation systems, energy savings, and home appliance control areas.


Lee Won-ho, director of Biz Big Data Research Institute, evaluated that the high ratings received by "e-Pyeonhansesang" as a smart apartment across multiple sectors are mainly due to its approach focusing on the introduction of diverse advanced technologies and practicality. Notably, e-Pyeonhansesang’s "Smart Clean & Care Solution" covers not only inside the units but also the entire living spaces such as landscaping, building entrances, and community areas, showcasing a fine dust reduction system that has attracted attention. Additionally, in response to the changed living environment after COVID-19, the introduced "D-Silent" floor structure and "D-Silence Service" provide top-level inter-floor noise blocking effects in Korea and are known to be the first in the country to apply noise detection and automatic alert systems. DL E&C’s expertise in reducing everyday noise extends to various areas, such as the "D-Silent Hood," which reduces kitchen fan noise to library-level quietness, making a practical contribution to improving residents’ daily living environments.


Furthermore, Director Lee mentioned the digital transformation trend in the construction industry. According to him, DL E&C is leading innovative technologies in this field as well. Especially through visualization solutions like "D-View," "D-Vision," and "D-Virtual," they have established systems that efficiently manage from construction sites to post-completion maintenance. These technologies significantly improve construction site quality and safety while setting new standards for smart apartments.



A DL E&C representative stated, "These efforts have played a crucial role in 'e-Pyeonhansesang' securing first place in smart apartment brand evaluations for four consecutive years, and we will continue to pursue customer-centered innovation going forward."


This content was produced with the assistance of AI translation services.

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