Tata Daewoo Secures Order for 130 Heavy Trucks in Colombia
Tata Daewoo Commercial Vehicle announced on the 4th that it has secured an order for 130 units of the large truck Maxen in Colombia.
The order was placed by the local construction company KMA Construction, and the company stated that this is the largest order Tata Daewoo has received in Colombia in the past 10 years. It is also the first mass production export contract for the Maxen.
The company has been exporting trucks to Colombia since 2007, with a cumulative export of 1,036 units until 2015. However, sales declined due to the absence of a local dealership and stricter emission regulations, but the company re-entered the market in 2022.
Tata Daewoo Heavy Duty Truck Maekssen [Photo by Tata Daewoo Commercial Vehicles]
View original imageThe vehicles ordered this time are 8×4 dump trucks, which are also popular domestically, equipped with engines that meet Euro 6 Step D emission standards while offering improved power. KMA Construction is known for participating mainly in large-scale infrastructure development projects such as airports, bridges, and tunnels.
Tata Daewoo Commercial Vehicle has set a goal to increase truck exports based on this contract. The company plans to strengthen its sales across Latin America, including Colombia, focusing on the mid-sized model Thessen, which has high demand.
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Kim Bang-shin, president of Tata Daewoo Commercial Vehicle, said, "While large-scale exports have been concentrated on existing models, securing an order for 130 units of the latest flagship model Maxen will be an important milestone for expanding our global market."
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