Bujagu Is Truly Different... Gangnam-gu Issues 41 Billion Won in 'Gangnam Love Gift Certificates'

- Published on May 7 at 9 AM, purchase at 5% discount, available on the newly launched app Seoul Pay Plus -

Gangnam-gu (District Mayor Jo Seong-myeong) will issue 41 billion KRW worth of Gangnam Love Gift Certificates fully funded by the district on the morning of May 7th to celebrate Family Month in May. This amount is more than 10 times the 4 billion KRW issued during last Lunar New Year and is the largest scale among Seoul's autonomous districts issuing local gift certificates in May.

The gift certificates can be purchased at a 5% discount off the face value, up to 500,000 KRW per person per month. They can be bought in units of 10,000 KRW starting from a minimum of 10,000 KRW, with a holding limit of up to 1.5 million KRW per person. The certificates can be used at about 20,000 Zero Pay and Seoul Pay registered merchants within Gangnam-gu. The validity period is five years from the purchase date. Unused certificates can be fully refunded, and if more than 60% is used, the remaining balance can also be refunded. Users of the gift certificates are eligible for income tax deductions, and small business owners benefit from increased sales as they do not have to pay transaction fees.

Purchasing and payment can be made through the newly launched dedicated app, ‘Seoul Pay Plus.’ Seoul Pay Plus diversifies payment methods and enhances user convenience. Previously, purchases were only possible with cash and Shinhan Card, but now nine types of credit cards including Hana, Samsung, Kookmin, and Hyundai can be used. Additionally, payments can be combined using two or more types of gift certificates (metropolitan gift certificates + local gift certificates), and unlike before when cancellations after the purchase date were processed the next day, cancellations are now immediately reflected with the amount restored instantly.

Jo Seong-myeong, Mayor of Gangnam-gu, stated, “This year, we plan to issue 85 billion KRW worth of Gangnam Love Gift Certificates, an increase of 21 billion KRW compared to last year. We hope that this large-scale issuance of gift certificates in May, Family Month, will ease the economic burden on residents and lead to increased sales for small business owners.”

This content was produced with the assistance of AI translation services.