Seongbukcheon Blossom Festival Successfully Concluded

Participatory Spring Festival for Commercial Revitalization at Seongbukcheon Fountain Square on the 27th
Established as Seongbuk-gu's Representative Participatory Local Festival Created by Merchants' Association, University Students, and Residents Together

The “2nd Blossom Seongbukcheon Festival,” held on the 27th at Seongbukcheon Fountain Maru by Seongbuk-gu, Seoul (Mayor Lee Seung-ro) and the Seongbukcheon Alley Shopping District Merchants Association, was successfully concluded.

Visitors to Seongbukcheon enjoyed the end of spring by exploring the merchants’ joint market, busking performances, stage events, and various experiential programs where they could see, taste, and participate.

This festival was organized through the collaboration of several institutions, led by the Seongbukcheon Alley Shopping District Merchants Association and Hansung University (Campus Town Project Group). In particular, Hansung University students participated in designing event-related materials such as posters, parasols, and souvenirs, and club band performances were held, making it a resident-participation festival created together by merchants, university students, and local residents, firmly establishing it as Seongbuk’s representative festival.

In his opening remarks, Lee Seung-ro, Mayor of Seongbuk-gu, stated, “The merchants’ association and Hansung University are conducting various collaborations to revitalize the alley shopping district, and this Seongbukcheon Festival is a prime example.” He added, “We will do our best to revitalize the local economy by actively promoting the issuance of local love gift certificates and other efforts to invigorate the traditional local commercial area.”

This content was produced with the assistance of AI translation services.