Naver Integrates Blog Moment and Clip... Strengthens Support for Short-Form Services
Naver announced on the 22nd that it has officially launched the Clip Editor and Viewer with enhanced editing and browsing functions, and integrated Naver Blog's short-form service 'Moment' into Clip.
Additionally, the new Clip Editor features various video editing functions as well as strengthened 'Information Stickers' that allow users to move to other Naver services through clips.
Naver officially launched the Clip Editor and Viewer, which have enhanced features necessary for short-form creation, the day before, enabling more detailed video editing than before. Users can also select and use suitable background music for their videos from a recommended music list. Meanwhile, viewers can explore new interests discovered in clips by clicking the search icon located at the top right of the Clip tab to search immediately.
The core function of the official Clip Editor is the Information Sticker, which organically connects various Naver services to provide convenience to users. Through this feature, Naver plans to offer experiences that lead to real activities such as shopping and reservations from the content.
Naver expects that with the integration of Blog Moment into Clip, short-form creation and communication activities within the blog will become more active. The short-form service Moment was first launched in the Naver Blog application in April 2020. Over four years, more than 3 million short-form contents have been created through it.
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A 'Create Clip' button has been added at the bottom of the Naver Blog app, improving accessibility, and short-form content created by blog users can be found not only in the Naver Blog app but also in the search results within the Clip tab of the Naver app, expanding the content exposure area.
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