Market Share Slightly Declines... The Best-Selling Car Is Tucson

Hyundai Motor Company and Kia sold approximately 80,000 vehicles in Europe last month. Although sales increased compared to the same month last year, the growth rate did not keep pace with the overall increase in vehicle sales across Europe, resulting in a slight decline in market share.


According to the European Automobile Manufacturers Association (AECA) on the 21st (local time), Hyundai sold 40,051 units in Europe last month, marking a 5.6% increase compared to the same period last year. Meanwhile, Kia sold 39,079 units during the same period, a 0.9% decrease. The combined sales of Hyundai and Kia totaled 79,130 units, up 2.3% from the same month last year.


However, market share slightly declined. The total vehicle sales in Europe reached 995,059 units, a 10.2% increase compared to the same month last year, outpacing the sales growth of Hyundai and Kia. The combined market share of Hyundai and Kia was 8.0%, down 0.6 percentage points from the same month last year. Specifically, Hyundai's market share fell by 0.2 percentage points to 4.0%, while Kia's market share also dropped by 0.4 percentage points to 3.9%.


Meanwhile, the best-selling Hyundai model in Europe in February was the Tucson. A total of 8,501 units were sold (internal combustion engine 4,372 units, hybrid 3,287 units, plug-in hybrid 842 units). Kona sales reached 5,560 units, including 2,505 electric vehicles, 1,544 hybrids, 1,505 internal combustion engine vehicles, and 6 high-performance N models. The i10 sold 4,148 units.



Hyundai's total electric vehicle sales in Europe for February were 3,993 units. This includes the Kona Electric (2,505 units), Ioniq 5 and Ioniq 6, which sold 1,036 units (standard 733 units, high-performance N 303 units) and 452 units, respectively. Kia's sales performance by model has not yet been compiled.


This content was produced with the assistance of AI translation services.

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