"Andong Hanwoo and Jeju Pork at Up to Half Price"... Lotte Mart Introduces Local Livestock Products for Home Delivery
Simultaneous Relief of Shopping Cart Burden and Introduction of Local Excellent Livestock Products
Lotte Mart announced on the 22nd that it will hold a sale event offering up to 50% discount on excellent local livestock products until the 27th.
First, all products of ‘Andong Hanwoo’ will be offered at half price when accumulating L.Points. Representative products include ‘Andong Hanwoo sirloin (100g, refrigerated)’ in One Cone (1+) grade and Two Cone (1++) grade, priced at 7,490 KRW and 8,490 KRW respectively. Also, ‘Andong Hanwoo soup cuts and bulgogi (each 100g, refrigerated)’ in One Cone grade and Two Cone grade are sold at 3,790 KRW and 4,290 KRW respectively.
Lotte Mart planned the ‘Paldo Excellent Hanwoo’ project to showcase high-quality Hanwoo from various regions nationwide, preparing about 30 tons of Andong Hanwoo as the first product. Andong is a region famous for its cattle market. Andong Hanwoo, raised in excellent environments, is characterized by evenly distributed marbling within the meat, resulting in a tender texture and rich beef aroma.
Jeju pork is also on special sale until the 27th, available at all Lotte Mart stores. ‘Jeju pork belly and neck (each 100g, refrigerated)’ are sold at 2,290 KRW each, priced lower than domestic mainland pork products.
Jeju pork is raised in Jeju’s clean nature and mild climate, ensuring excellent quality. Due to the island’s characteristics, production costs are higher than on the mainland, so prices tend to be higher than mainland pork and fluctuate significantly depending on local conditions. Recently, Jeju’s domestic consumption market has contracted compared to last year due to a decrease in tourists, causing difficulties for pig farmers in securing sales channels.
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No Byeong-seok, head of Lotte Mart and Supermarket Livestock Team, said, “We planned this event to reduce customers’ price burdens while providing the joy of gourmet experiences through excellent local livestock products,” adding, “We will continue to travel across the country to showcase excellent livestock products from all over Paldo.”
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