Ministry of SMEs and Startups, Recruiting University Student Supporters for '2024 Donghaeng Festival'

Producing Promotional Videos While Roaming the Donghaeng Festival Site

The Ministry of SMEs and Startups announced on the 20th that it will publicly recruit about 30 university student supporters who will view and promote the ‘2024 Korea Together Festival’ from the perspective of young people.

The ‘Together Festival University Student Supporters,’ launched for the first time this year, is designed for university students interested in the Together Festival and startups to visit the opening ceremony and special events of the festival, experience the events firsthand, and promote the overall festival from a student’s perspective.

An information board announcing the event has been installed at Tongin Market in Jongno-gu, Seoul, on the 1st, marking the start of the '7-Day Companion Festival,' a consumption promotion event for products from small and medium-sized enterprises and small business owners. Photo by Hyunmin Kim kimhyun81@

The selected supporters will begin their activities after receiving appointment certificates at the inauguration ceremony, and their autonomy in activities such as video shooting will be maximally guaranteed to allow them to freely demonstrate creativity and innovation.

Additionally, before and after the activity period, outstanding participants who visit companies participating in the Together Festival, engage in conversations with entrepreneurs, and produce videos will be eligible for awards such as the Minister of SMEs and Startups Award.

Meanwhile, on the 21st at Mapo Dream Square, the ‘Together Festival Public-Private Cooperation Promotion Group,’ a communication channel between the public and private sectors for the successful promotion of the Together Festival, will be launched, and the first meeting will be held chaired by Won Young-jun, Director of the Small Business Policy Office at the Ministry of SMEs and Startups.

The Public-Private Cooperation Promotion Group will serve as a communication channel where the public and private sectors, including online and offline distributors, economic organizations, and related institutions, discuss collaboration plans linked to the Together Festival and provide promotional advice to boost sales of small and medium enterprises, small business owners, and traditional markets. This year, related cooperative organizations such as the Korea Women Entrepreneurs Association and the Korea Women Venture Association have joined to strengthen connections with policy sites.

This content was produced with the assistance of AI translation services.