Mountia Brand Identity and Capability Enhancement

Dongjin Leisure announced on the 20th that Vice President Kang Ju-yeon has been promoted to President.


Dongjin Leisure operates the daily activewear brand "Mountia," which was spun off from Black Yak in 2010.


Black Yak 2nd Generation Kang Ju-yeon Promoted to President of Dongjin Leisure View original image

President Kang Ju-yeon is the eldest daughter of Kang Tae-sun, Chairman of BYN Black Yak Group. She joined Dongjin Leisure's trading team in 2002 and has served as General Manager and Vice President of Dongjin Leisure.



Starting with this presidential appointment, Dongjin Leisure plans to strengthen the identity and capabilities of the Mountia brand under the slogan "Together with All the Roads in the World." They intend to introduce reasonable functional products covering the entire range from everyday wear to outdoor and active activities.


This content was produced with the assistance of AI translation services.

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