At the 2024 Genesis Invitational of the PGA Tour, Hideki Matsuyama won with a final total of 17 under par 267. Genesis has been the title sponsor of this tournament for eight years. The winner received a prize of $4 million and a GV80 Coupe.


This year, 18 of the top 20 players in the world, including host Tiger Woods and world number one Scottie Scheffler, participated. The company stated that starting this year, the tournament was included as one of the eight signature events designated by the PGA Tour, attracting a select group of top-ranked players.


Hyundai Motor Group Chairman Chung Euisun is taking a commemorative photo holding the winner's trophy with Hideki Matsuyama (left), the champion of the '2024 Genesis Invitational,' on the 18th (local time). <br>[Photo by Hyundai Motor Group]

Hyundai Motor Group Chairman Chung Euisun is taking a commemorative photo holding the winner's trophy with Hideki Matsuyama (left), the champion of the '2024 Genesis Invitational,' on the 18th (local time).
[Photo by Hyundai Motor Group]

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For the second consecutive year, this PGA Tour event was the only one to offer hole-in-one prizes on two holes (14th and 16th) for players and caddies. Will Zalatoris, who made the tournament's first hole-in-one on the 14th hole during the second round, received a GV80, and his caddie Joel Stock received a GV70 Electrified model.



Genesis, the sponsor, provided 220 vehicles during the tournament. Eighteen new cars and concept cars were displayed at key locations around the course. Before the tournament, $50,000 was donated to allow a player who made a hole-in-one at the pro-am event to contribute to charity. Song Min-gyu, head of Genesis Business Division, said, "We will continue to strive to ensure that the hospitality we have learned through sponsoring the tournament is delivered to all our customers."


This content was produced with the assistance of AI translation services.

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