"300 Cups Sold Daily"... Unique Chinese Coffee Mixing Ice Coffee with Gochutgaru

First Developed at a Cafe in Jiangxi Province
Enthusiastic Response Centered on SNS

A 'chili coffee' sold at a coffee shop in China is reportedly gaining popularity locally. This coffee is a latte with chili powder and fried chili peppers added.

On the 4th (local time), Hong Kong's South China Morning Post (SCMP) highlighted the coffee under the headline "Chili coffee at a Chinese cafe selling over 300 cups a day."

Fried thinly sliced chili peppers and chili powder coffee
[Image source=Weibo]

This coffee is sold at 'Jiangxi Coffee,' a cafe located in Ganzhou City, Jiangxi Province, in southern Yangtze River region of China. Since its debut in December last year, it has reportedly sparked enthusiastic responses from customers. The area is known as one of the regions in China where spicy food is consumed the most.

Chili coffee is made by adding chili powder and thinly sliced fried chili peppers to a regular iced latte. The official menu name is 'Jiangxi Spicy Latte,' and more than 300 cups are sold daily. The price is 20 yuan (about 3,700 won) per cup.

The region where this coffee is sold is known for its food culture that widely embraces spicy cuisine.
[Image source=Weibo]

A store representative told the media, "This coffee is not as strange as people think," adding that all customers who actually tried the chili coffee gave positive reviews.

On local social networking services (SNS) such as Weibo, comments from netizens who tasted the chili coffee are being posted. Many are favorable. One Chinese customer said, "It’s not as spicy as I thought," and "I was surprised because it wasn’t bad." However, some expressed negative opinions, saying things like "It tastes ridiculous," "I feel like it would upset my stomach," and "It’s abnormal."

Meanwhile, in China, coffee mixed with unusual ingredients has recently been gaining popularity. Examples include coffee with the Chinese liquor 'Moutai' and lattes with mashed eggs added.

This content was produced with the assistance of AI translation services.