LotteRia Partners with Local Restaurants for 'Kkangdwaehu Dwaejihuraideu'

Lotridan-gil, Praised as a Franchise Co-Growth Success Case

Lotteria 'Kkangdwaehu Dwaeji Fried'

Lotte Ria has been receiving praise as a successful franchise-local co-growth case by continuously launching 'Lotteridan-gil' menus in collaboration with local restaurants.

The famous spicy dumplings from Cheongju, first introduced in June last year, sold over 100,000 units within a week. Captivating consumers with its addictive spiciness, the initial production stock was sold out within a month, and sales reached 1 million units within three months, marking a smooth start.

The second menu is 'Kkangdwaehu Dwaejifried,' a specialty of Busan's Kkangtong Market, characterized by a subtle galbi flavor and crispy texture. It is served with three types of sauces?sweet and salty creamy garlic sauce, galbi-flavored sauce, and creamy seasoning sauce?that can be enjoyed by people of all ages. It is offered as a single item or in combo menus with carbonated drinks. The cumulative sales exceed 500,000 units.

Lotte Ria plans to continue leveraging the franchise's advantage of high accessibility to introduce various famous menus from local restaurants across the country to consumers, thereby promoting sustainable development in the regions.

This content was produced with the assistance of AI translation services.